I'm an award-winning Brand + Creative Strategist with nine years of expertise in bringing campaigns and partnerships to life across various emerging industries shaping culture today. I am passionate about working with brands that reflect the world we live in, lend a timely point of view, and tackle problems designed to inspire and connect with audiences.

As a strategist, there isn't a singular path to being strategic. It truly boils down to the distinctiveness of your planning style. When describing my approach, I like to think of it as Gumbo — a variety of fundamental necessities mixed in with unexpected twists to inspire effective creativity.

I offer skills and expertise in Brand Strategy, Integrated Communication Planning, New Business Development, Product Narratives, Research, and Social. However, what sets me apart is my ability to superconnect the gap that exists between brands and humans.  

What keeps me going is I’m always pushing for the edge. The edge is that tension or intersection that creates space for strategic thinking, creativity, science, and human touch to work seamlessly and authentically in unison.

 It's what I’m after, it’s where creativity thrives then achieves.